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Pepe Jeans London was born in the iconic Portobello Road in 1973. Today, more than 45
years later, the brand remains devoted to its initial mantra and its pledge to create the most
exciting denim-led fashion on the planet.
The diversity and unique eclecticism, the extraordinary melting pot and mix of cultures that
defines the city of London also defines Pepe Jeans personality, and keeps on being the
constant inspiration for the brand´s denim, women, men and junior collections.
Born in the Streets of London. Worn all over the world.